PROVA announces the establishment of its new industrial site in Bangkok (Thailand), following the recent reinforcement of its presence in France with the acquisition of the Montrichard site in the Centre-Val de Loire region. These industrial projects are part of a comprehensive investment and expansion plan both in France and internationally.
We commenced our development in Asia Pacific in 2006 and are projected to exceed €17 million in sales for 2022.
This corporate project aligns with our strategic plan 'PROVA Tomorrow,' which aims to strengthen our international development in high-potential regions such as the United States and Asia, as well as progressively empower regions operationally.
With our new 5,000m² factory in Thailand, we are expanding into a very dynamic economic zone, where consumer habits are constantly changing, and where our product ranges and our expertise in flavor production have their place. This location will be aligned with the principles of reducing our carbon footprint as part of our internal CSR (Corporate Social Responsibility) policy.
“Today, we are reaching a new milestone in terms of service offerings within the agri-food sector. Our objective is to produce in close proximity to our clients, aligning with their tastes and expectations. Daily, new clients place their trust in us, and we extend our gratitude. Our Samut Sakorn plant aims to ensure the development of flavors adapted to Asian cultures, to guarantee quality and production systems equivalent to the standards of our French plant, while drastically reducing our shipping times.”
states Julien LE KY HUONG, Regional Director – APAC region.
The plant, currently under development, is scheduled to commence operations by the end of 2023. This presents a significant opportunity to enhance our production and export capabilities in the region.