
"Extracting the best of our expertise, as taste is our primary criterion."
Our expert teams, comprising engineers, R&D, product managers, CSR, research, and flavor laboratory specialists, have conducted olfactory and gustatory analyses with respect for people, animals, and the environment, to identify the 10 market trends that will define 2023.
More committed food and beverages, aligned with our ethical vision for the agri-food industry. Our daily sustainable commitments and actions reflect the human-centric nature of our company. Innovation and the food of tomorrow are our leitmotif: "More than ever, consumers are aware that we are what we eat."
In these investigations, we aimed to optimally address consumer demands for well-being by cataloging the market's unique products. A true invitation to a sensory journey!
"Innovation is at the core of PROVA's growth strategy. Our ambition is to co-create the food of tomorrow with our clients, while balancing our passion for technology with our commitment to environmental preservation," explains Isabelle Quéré, R&D Products and Process Director at PROVA.

We are pleased to share these trends and hope they will inspire you.
The PROVA teams wish you a flavorful 2023!